Caroline Mayou

Caroline Mayou is a digital marketing and technology leader with extensive experience in strategy, demand generation, and CRM/ERP integration. She has held senior roles such as Director of Marketing, Director of Digital Marketing, and Practice Manager for Power Platform and Dynamics 365 Customer Engagement. Caroline’s expertise includes marketing automation, multi-channel campaign management, data analytics, and MarTech optimization. She has led cross-functional teams to align sales and marketing, improve operational efficiency, and deliver measurable ROI. With a strong background in Microsoft technologies, she has guided organizations through complex implementations and data-driven transformation initiatives. Caroline combines strategic vision with hands-on execution to help businesses enhance customer engagement, streamline processes, and achieve sustainable growth across diverse industries.